What makes a logo great? Is it the colors? Maybe the shapes used? Or maybe it's something that works on a whole different level, hidden from plain sight? We're talking here about the logos you've seen so many times, you probably stopped paying attention to what they actually mean.
Check out these 15 famous brand logos which, despite being well known, still manage to hold a secret or two within.
Which one surprises you the most? Let us know in the comments!
(h/t: demilked)
1
Toyota
This one is extra cool because the logo actually includes every letter used in the company’s name.
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2
Fedex
"FedEx" hid a small arrow between letters E and x, which represents the forward momentum and efficiency.
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3
Amazon
The obvious bit is the arrow connecting a to z, but what’s usually missed is that the logo is smiling.
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4
Hyundai
Car manufacturer’s logo stands for the first letter of their name, right? Not only so, it also represents a successful deal between a car dealer and a customer.
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5
Pinterest
The letter P is actually a pin.
By Andrius | Bored Panda
